Can newspapers maintain competitive software on a smaller, less Soviet scale than Tom Mohr would have us believe? Here are two signs that a few folks still think it's worth a try.
1) Reviewing the API's Newspaper Next study, Susan Mernit name-checks the two bits of software small newspapers probably need most:
- a self-serve ad platform
- a simple local listings service
And she wants it done in open source, so we can all share & improve. Right on, sister. (Tx Will Sullivan.)
2) The Des Moines Register is searching for a local search editor. Bully. A dozen such "editors" won't do squat until the software is in place, but once it is, no set of editorial duties need more attention at mid-size metros, I think. (And nobody is better poised to see the benefits of that software than Gannett. Let's cross our fingers, k?)
Friday, September 29, 2006
Closing the software gap
Posted by Michael at 9:34 PM
tags: search , software , things we should do better
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